KO Earnings Date: Next ~late October · Last Move +7.3% vs ±3.2%
Coca-Cola (KO) reported earnings on Tuesday, July 28, 2026, before the market open. Options priced ±4.2% going in — here’s the move history, beat rate and what it means for options.
EarningsWatcher Research7 min readData as of July 2026 · Education, not advice
Next reportKO's next earnings date is not confirmed yet; based on its quarterly cadence the next report is expected around late October 2026. This page updates the moment the date is confirmed. Last report (July 28, 2026): the stock moved +7.3% against a ±3.2% move options had priced in. Live implied move and history: KO data page.
Earnings date
KO reported on July 28, 2026 (before market open). Options had priced a ±4.2% move going in. See the weekly earnings calendar.
Coca-Cola (KO) is a late-July 2026 earnings name with a heating two-year regime (±3.1% vs ±2.9% decade). Below is its earnings behaviour as of July 16, 2026.
KO earnings at a glance
±2.9%
Avg move (10yr)
peak, day of release
±3.1%
Avg move (2yr)
regime: heating
±4.9%
95th-pct tail
outliers still possible
Live dataKO implied move — the options-implied move for KO’s next report, its earnings date, and the full implied-vs-actual history. Free, updated daily.
KO’s decade-long average earnings move is about ±2.9%, with the last two years at ±3.1% (heating). The 95th-percentile tail is about ±4.9%.
Does KO beat its implied move?
The implied move is what the options market prices in before the report. KO’s actual peak move has topped the implied in about 25% of recent reports (4 of 16).
~25%
Beat rate
actual > implied (4 of 16)
Rich vs history
Near-term pricing
live ~4.2% vs ~2.9% avg
What this implies
Heading into July 28, 2026, the live implied move has been pricing near ±4.2% — compare that to the ±2.9% decade average and ±3.1% two-year mark.
How KO’s moves are distributed
The spread of KO’s earnings-day peak moves. The 95th-percentile worst case is about ±4.9%.
Use the live implied move against this distribution rather than a single average.
Recent KO earnings
October 2025 peaked near +4.3% vs ~±2.7% implied. February 2026 peaked near −2.5% vs ~±3% implied.
See the full history
The complete report-by-report record — every past implied vs actual move, open/peak/close
behaviour and post-earnings drift, plus the live implied
move as the next date approaches — lives in the EarningsWatcher app.
IV rush and IV crush on KO
Implied volatility builds into the report (the IV rush) and collapses afterward (the IV crush).
What KO’s earnings data means for options
These figures are a reference point, not a signal. Compare the live implied move in the EarningsWatcher app.
On the “next” implied move
Coca-Cola reported July 28, 2026 (before market open). Options priced a ±4.2% move into this report.
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Frequently asked questions
When is Coca-Cola (KO) earnings date in July 2026?
Coca-Cola reported on Tuesday, July 28, 2026, before the market open.
What is KO's implied move for earnings July 28, 2026?
Options priced a plus or minus 4.2% move into the July 28, 2026 report. The realised move is published once the following full session completes.
How much does KO move on earnings?
Over the last 10 years, KO's average earnings-day peak move was about plus or minus 2.9%, with the last two years averaging about plus or minus 3.1%. The 95th-percentile move is about plus or minus 4.9%.
Does KO usually beat its implied move?
About 25% of recent reports with tracked implieds (4 of 16).